In the Press

Stock photo of a grocery cart

Add This App to Your Phone to Rack Up Rewards While You Grocery Shop

September 5, 2018 - KPRC Houston 2

"If you like to save money, you'll like the Fetch Rewards app." KPRC Houston's Consumer Expert, Amy Davis, explains how easy it ease to use and save with Fetch Rewards.

View Full Article
Fetch visits Fox & Friends

Fetch Rewards App Delivers Savings and Points to Shoppers

June 9, 2018 - Fox Business

Wes stops by Fox & Friends to talk about Fetch Rewards, and gives the Fox team an on-air shopping challenge.

View Full Article
Scan, Earn, Get Rewards steps

This App Pays You for the Groceries You're Already Buying And Now I Like Gorcery Shopping

May 21, 2018 - BuzzFeed

Jessie Gaynor from BuzzFeed provides a review of Fetch Rewards (and luckily doesn't skimp in the GIFs)

View Full Article
Fetch Rewards promotional image

Fetch Rewards Visits FOX 6 News in Milwaukee

March 26, 2018 - FOX 6 News

Our very own Birk Cooper visited Fox 6 in Milwaukee to discuss the ease of Fetch Rewards and how shoppers can use the app to save on every trip to the grocery store (or convenience store...or drugstore...or big box store...or liquor store...).

View Full Article
Photo of Madison Wisconsin

Fetch Named One of the 10 Best Tech Startups in Madison

March 12, 2018 - The Tech Tribune

The Tech Tribune ranked the top tech startups in Madison for 2018, and Fetch Rewards appears as number two (Is it ranked? We don't know. But let's assume it is. We're coming for you in 2019 EatStreet...). Madison has proven itself to be an incredible incubator for tech companies and we're honored to be on the list.

View Full Article
Screenshot of Fetch Rewards app and Axe

Everything You Need to Know About Fetch Rewards

February 27, 2018 - The Krazy Koupon Lady

The Krazy Coupon Lady, the country's leading expert on saving money when you shop, reviewed Fetch Rewards. (Spoiler - She likes us!) The article walks through how easy it is to use Fetch Rewards and provides readers with tips on using the app to save on everyday items and redeem points for rewards.

View Full Article
Scanning a receipt with Fetch Rewards

Expansion and Simplicity

(-) - UW-Madison Office of Corporate Relations

The UW-Madison Office of Corporate Relations discusses the growth of Fetch over the past few years, from the introduction of Shop Fetch, to the development of Fetch Rewards, and the companies goals going forward. (Bonus feature: Great picture of Wes as a teenager)

View Full Article
Man shopping with phone

Frustrated by Self-Checkout? Retailers Look to Smartphones to Cut the Line

December 12, 2016 - Chicago Tribune

The Chicago Tribune examines the increasing demand for mobile in-store shopping in the grocery store market, and the efforts by leaders in the industry to bring quicker checkout to the experience. Shop Fetch and our CEO, Wes Schroll, are cited in the article.

View Full Article
Kraft Heinz logo

Kraft Heinz Ups Commitment to Mobile Shopper Marketing Following Initial Success

May 25, 2016 - Mobile Marketer

Kraft Heinz is grabbing a big serving of mobile shopper marketing via a new seven-year partnership with Fetch Rewards in an effort to drive in-store conversions and gain insight into shopping behavior.

View Full Article
Grocery products in a basket

Local Ties Lead to Partnership Between Fetch Rewards and Kraft Heinz

May 25, 2016 - Xconomy

Wes Schroll, the founder and CEO of Fetch Rewards, says that in early 2015, his startup received a call from a man who worked at Oscar Mayer, the meat producer known for its hot dogs, bologna, and Wienermobile. Schroll says the caller lived just outside of Madison, WI?where Fetch Rewards is based and also where Oscar Mayer operates a plant?and said he was interested in hearing more about Fetch, whose app for smartphones and tablets is aimed at saving shoppers money on groceries, and helping stores and food manufacturers build customer loyalty.

View Full Article
Student Checking Out with Shop Fetch

UW-Madison Spinoff Wants to Help Out in the Grocery Aisle

October 27, 2015 - UW-Madison News

When Wes Schroll moved from a dorm into an apartment and began grocery shopping, he hated it. "Every single one had the same issues," he says. "I had no idea how much I'd spent until I checked out. Coupons were a pain in the butt, so I never used them. And the checkout was inefficient." Pointing to his smartphone, he adds, "I figured there had to be some way to utilize these pieces of technology that everyone has to streamline the process."

View Full Article
Old Fetch Rewards logo

How Fetch Rewards is Going to Disrupt Shopper Insights Forever

July 21, 2015 - GreenBook Blog

Interview with Wes Schroll, CEO of Fetch Rewards, the Insight Innovation Competition winner at IIeX Atlanta. The Insight Innovation Competition continues to be the funnel for innovative start-ups that are making an impact in the insights industry. Past winners are all making their mark in transforming the industry by supporting new business models and methods that create differentiated insights.

View Full Article
Fetch Rewards logo

Fetch Rewards: What Can Big Chains Learn from Start Ups?

April 28, 2015 - Brick Meets Click

Startups like Fetch Rewards, whose app can turn any mobile device into a scanner and savings magnet, frequently and unintentionally step outside the traditional box to offer shoppers new services and processes. Watching real shoppers interact with these new apps is useful to any retailer who wants to be at the leading edge of the learning curve about what today's customers really want. Based in Madison, WI, Fetch Rewards has a patented technology that connects smartphones and other digital devices like tablets with any type of point-of-sale system

View Full Article
Progressive Grocer logo

10 Stores Testing New Grocery Shopping Apps

March 26, 2015 - Progressive Grocer

The new Fetch Rewards app that aims to simplify grocery shopping by making it more efficient and convenient is being tested in 10 stores, with plans to develop partnerships with about 150 new retail stores this year. After downloading the free app, available on the Apple App Store and Google Play, customers can use their mobile phones to scan the items they wish to buy as they shop. The app is designed to eliminate the time and energy required to remove items from a cart, scan them and place them back in the cart during checkout. Test stores have several checkout lanes that accept Fetch and some even have dedicated checkout lanes for app users.

View Full Article
Fetch Rewards Founder Wes Schroll

Big Ten Network: Forward Motion

November 19, 2013 - Big Ten Network

The Big Ten Network comes to the Fetch Rewards headquarters to get an inside look at how a group of young college students are putting everything aside to chase down a vision. The program gives a better view of who is behind this new app.

View Full Article
Shop Fetch screenshots for Badger Herald article

New App Helps Students "Fetch" Their Groceries

October 16, 2013 - The Badger Herald

University of Wisconsin business students are helping people "fetch" their groceries and receive automatic savings with the creation of a new smartphone application. UW School of Business student Wes Schroll developed the idea for this application about a year ago while he was standing in line and watching people unload their groceries and put them back in their cart, co-founder of the company, dubbed Fetch Rewards, Dan Litvak said

View Full Article
Student Checking Out with Shop Fetch

Business Students Launch App to "Fetch" Grocery Deals

October 15, 2013 - UW Madison News

Wes Schroll was frustrated with his Target coupons. Sure, they were tailored to his purchase history, and the expiration date was far away. Yet, by the time his next trip to Target rolled around, he'd misplaced them again. A lifelong entrepreneur and Wisconsin School of Business student, he knew there had to be a better way to find deals.

View Full Article
University of Massachusetts logo

First Place in Umass Innovation Challenge

April 29, 2013 - Umass-Amherst

Since 2005, the UMass Innovation Challenge has provided more than $500,000 in awards to 65 different student-led teams. It is designed to help current students and young alumni who have innovative business ideas to develop business plans and move products closer to market. This year's final round competition was held April 17. The top winner, Fetch Rewards is a mobile phone application that simplifies and streamlines the process of shopping. Fetch Rewards turns the mobile phone's camera into a bar code scanner that automatically brings up coupons for items and speeds checkout. Team members are Curt Owen, of Boxborough, who is pursuing an undergraduate degree in management, and Wes Schroll, from Acton, an undergraduate at the University of Wisconsin Madison. The faculty adviser is James Theroux, Flavin Professor of Entrepreneurship and director of the Center for Entrepreneurship at the Isenberg School of Management. The team also won the $250 audience choice prize.

View Full Article